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Content planning
A practical mix of recent work, services, advice, customer questions, proof and direct calls to action.
Social media management
Stay active online without living on your phone
We plan, write, design and schedule your Facebook and Instagram content so customers keep seeing a real, active business—even when you are busy doing the work.
What is included
From blank page to published post
You send occasional photos or updates from the business. We turn them into useful, consistent content.
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Caption writing
Clear, natural captions written for local customers—not generic marketing filler.
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Graphic design
Branded posts that use a consistent visual style across Facebook and Instagram.
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Real-business content
Your jobs, team, process and results become trustworthy content customers can relate to.
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Scheduling
Posts are organised and published on a steady schedule, removing the weekly scramble.
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Repurposing
Strong ideas can be adapted into multiple formats, helping each useful piece of content go further.
A useful content mix
Not every post should be an advert
Show your work
Before-and-after images, completed jobs, products, new menus, transformations and recent results.
Answer questions
Helpful posts based on what customers regularly ask before buying, booking or calling.
Build trust
Reviews, team introductions, behind-the-scenes content and explanations of how your service works.
Generate enquiries
Clear offers and calls to action placed into a balanced plan instead of appearing in every post.
Stay local
Area-specific content and real local context help the business feel relevant to nearby customers.
Support campaigns
Content can be coordinated with seasonal offers, website pages, Google updates or paid adverts.
How it works
A simple monthly rhythm
Plan
We agree the themes, priorities, offers and useful material available that month.
Create
We write the captions and design the visual content in your brand style.
Approve
You review the planned content and tell us if anything needs changing.
Schedule
Approved posts are scheduled so your accounts remain consistently active.
Pricing
Choose it alone or add it to your marketing plan
Add to a Robin SEO plan
From £95/month
Efficient when your social posts and Google updates share the same photos, offers and business priorities.
Social media on its own
From £130/month
Planning, writing, design and scheduling as a dedicated standalone service.
The exact content volume is agreed before starting, based on the platforms, posting frequency and material required.
FAQ
Social media questions
Do you make all the content?
Yes. We handle the ideas, writing, branded graphics and scheduling. We may ask you for real photos of jobs, products, the team or the business because genuine material performs best.
Which platforms do you manage?
The core service is designed around Facebook and Instagram. We can discuss other platforms if they suit your audience and content.
Do I approve posts first?
Yes. We can use an approval process so you can review planned content before it is scheduled.
Can you run paid adverts too?
Yes. Paid campaigns can be discussed separately because they need a clear offer, audience, landing page and advertising budget.
Let us take content off your weekly to-do list
Tell us which platforms you use, how often you currently post and what kind of business you run.